We may use your data to comply with legal and

## ## Leicestershire Live privacy policy

REACH PLC PRIVACY NOTICEWHO WE AREIn this Privacy Notice, when we refer to any of our Sites we mean any website or app, including e editions, published by our various subsidiary companies and brands, listed here (“Reach Group” or “we”), regardless of how you access it.This is the main privacy notice for the Reach Group. It applies to all our Sites, and brands, but some of them may publish additional or alternative notices, in which case those take precedence.In summary, depending on your relationship with us, we’ll use your personal information:As needed to provide our products and services, for example to administer subscriptions, take orders and ad placements and handle customer service queriesTo provide the interactive features of our Sites, such as commenting, discussion forums and competitionsTo display advertising on our websites that is more likely to be relevant to you, and to participate in online advertising networks by sharing information about the kinds of people who visit our Sites, in order to help us to fund those Sites and keep the majority of them free to access. Information gathered in this way does not identify you by name.To manage our business and to comply with the law.This Privacy Notice, which covers all of your personal information whether collected online or offline, including by telephone or where you write to us, together with our Cookie Notice and any Site specific notice, provides more detail on those activities and explains your rights and how to exercise them.For all of our Sites, and brands, either Reach plc or one of its subsidiary companies is the data controller of the personal information that we gather about you. TYPES OF INFORMATION WE PROCESS AND WHERE IT COMES FROMInformation that we collect and process about you includes:Personal and contact details you have provided to us, such as your name, email address or postal address, for example when you register on a Site or to receive a newsletter, enter a sales promotion or competition, or at an Event, or where you have agreed to receive marketing materials from us or third parties;Information you have provided when you obtain products or services from us or enquire about those products or services;Information included in any communications between us or which you provide in any post on any Site or any information collected when you participate in any poll or quiz or obtained via social media or which is publicly available;Information about your use of third party products or services or from third parties who we may use to operate certain aspects of our business;Information obtained if we carry out a credit search at a credit search referencing agency;Information we buy or obtain from third parties, including marketing lists; andWe also collect information from cookies on your devices and this includes information about your IP address, MAC address and other identifying information, information about your devices, including your location, from third party advertising networks and how you use our products and services.For more information about cookies, please see our Cookie NoticeWe want to offer you products and services which you want to use. We may use and permit others to use your personal data as set out below.We may use information about you to provide and manage the products and services you have subscribed to or purchased, to help us customise our products or services for you, to personalise your visits to our Sites, to help us to choose products and services we think will interest you, for market research and to improve the usefulness of our Sites, products and services.We also use your personal data to contact you, including to notify you about changes and updates to products or services, to evaluate the performance of our products and services and to develop new products and services.We may use your information for the management of our business and improving the operation of our business and that of our business partners, to assess our internal processes and carry out financial checks.We may monitor, record and store records of calls, email, text messages, social media messages, in person meetings and other communications where permitted by law and we’ll do this where the law requires it, or to comply with regulatory rules, to prevent or detect crime, for evidential purposes, in the interests of protecting the security of our communications systems and procedures and for quality control and staff training purposes.We may use your data to comply with legal and regulatory obligations.We may make use of your personal information for direct marketing activities, or supply this information to third parties for their direct marketing activities, with your consent or as permitted by law. By direct marketing activities, we mean the communication directly to particular individuals (by e mail, post or telephone) of any advertising or marketing material.

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